M5.5 Blog: Campaign for Tap Water

I think my campaign slogan would be something like “I drink tap water to protect my planet and my wallet.” My campaign’s goals is to give the public the fact, let them voice their concerns, and provide them with solutions to solve those concerns. The campaign would educate and provide the public with facts about tap water and bottled water. What are the benefits or drinking tap water versus bottled water? What are the disadvantages of drinking tap water versus bottled water? We want the public to become aware that the scale always tips in favor of drinking tap water and not bottled water. We want them to realize their need for bottled water are created by corporation’s marketing strategies and they are not real. Then, we would let the public voice whatever concerns or questions they have for tap water that prevent them from drinking it which led to the consumption of bottled water. Lastly, we would use the scientifically proven facts to answer their questions about tap versus bottled water. We also provide them with solutions or methods they can use to reduce the amount of bottled water they purchase and consume. In addition, the campaign would help to test and verify quality and taste of tap water for the population within a targeted region. 

Comments

  1. Hi Nha,

    This is a great campaign slogan. I like that you include how drinking from tap water will not only protect the environment but it can also save money. I also like that you plan to educate and provide educational facts about bottled water and tap water. I think it is important for people to know the benefits of drinking tap water. I also like the idea that you will inform people how corporations are manipulating them into buying bottled water. People need to know that bottled water are not really getting recycled and it is polluting our environment.

    - Krissy

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  2. Hi Nha,

    Your campaign slogan is good and relevant. It emphasizes that tap water not only good for you, but also for your wallet since it doesn't cost you to drink tap water. I like that you made your campaign slogan relevant to most people who are probably concerned that quality water is costly, despite that they can get it from their tap.

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